Under the leadership of Chief Creative Officer Nancy Reese, Akoya’s pro bono work with the Women’s Law Project has won a 2018 Communitas Award for excellence in company community service. Administered by the Association of Marketing and Communications Professionals, the Communitas Awards honor excellence in social responsibility and community service among individuals and organizations.
Akoya was recognized for its work on FAIR:PLAY, a website designed to help parents, students, and communities advocate for a fair share of sports opportunities for girls in Pennsylvania’s public secondary schools. The concept was born when Nancy – also a Women’s Law Project board member – identified that the Department of Education’s abundant but unwieldy raw data made it nearly impossible to determine if a school is out of compliance with Title IX law.
After collaborating with WLP on the game plan, Akoya created the website’s branding and homepage design; recruited volunteer mentors, programmers, and coders (nearly all women); and, with support from the FISA Foundation, hosted a weekend-long hackathon to crunch the data and create an easy-to-use interface. And while ultimately the result was a website providing meaningful and actionable information, the hackathon itself was a remarkable STEM learning experience showcasing the region’s technical talent and the participants’ dedication to fairness and equality.
The Communitas Award is a testament to Akoya’s ongoing commitment to giving back and using its talents to help nonprofits and organizations that may not have the funding or resources to do so. We are grateful for the honor and for the opportunity to bring attention to the advocacy work of the Women’s Law Project.